September 2008

London at its best.

September 15, 2008

London is treating me well. On my first evening I had dinner with Lotta and Karolina, my childhood friends. After dinner, I met up with Anna at the Ivy for some bubbles. But still knackered from the evening before, I decided to have an early night and went back to my hotel. Which you can […]

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Number One.

September 14, 2008

Wow! Resumé has just acknowledged us as “The web of the month”!

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Weekend Catch up.

September 14, 2008

A long-weekend summary. As you know, I had company from Japan for a couple of days. And I framed most of his stay. We had dinner with Josefine and some other x-Londoners. We held tea cere­monies. And visited galleries. We played table tennis. And hung out in the city. On his departure, Daiji wrote me a note. We […]

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London calling, again.

September 13, 2008

On my way to the airport again as London Fashion Week kicks off tomorrow afternoon. Yesterday’s fresh air combined with table tennis and booze (which followed by an all night longer) certainly had its effect on me and Daiji. Will do a proper recap once I’m on British land.

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Konichiwa.

September 12, 2008

Back in town now planning our next campaign for Björn Borg underwear and menswear. It’s exciting. We’ll start shooting in a couple of weeks and everyone from the head­quarters will be taking part. My Friday will thankfully involve mainly pleasure. As my Japanese friend Daiji is over for a couple of days, I’m about to […]

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Casual Fridays with Björn.

September 11, 2008

by Bjarne Staer. To me, Fridays are significant with beer and tennis table. Tomorrow evening, we’ll be organising some fun in the Björn Borg’s Menswear store on Grev Turegatan 12. If you fancy a beer, come and join us between 5-8pm. Just make sure you RSVP to grevture@bjornborg.com before noon on Friday.

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Marc’s infamous days.

September 10, 2008

Still on the move. And still on European time… Marc Jacobs’ sub label Marc was showing earlier today. In a noted statement, the collection took a step back to his infamous days at Perry Ellis, with washed and crumpled materials Jacobs collection took on a soft grunge range in muted as well as bright colours. […]

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Hunting and gathering.

September 10, 2008

French films always have that certain… je ne sais quois. Whether they’re set in Paris, Provence or Quebec, they tend to have a sexy sophis­ti­cation and charm, you just can’t translate into any other language. When traveling, I always bring a few with me. During les semaines de la mode I’ll be watching; Jeux d’enfants. […]

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Front row talk.

September 9, 2008

I’m in for some treats this week. But until I’ve settled in properly, I’ll let my friends at Style.com look after you. Preen and Jonathan Saunders’ shows, my favourites so far, are pictured below.

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New York calling.

September 9, 2008

There’s a lot going in New York. But whereas fash­ionistos and fash­ionistas are emigrating here to attend fashion week, we are (between the shows) fully committed to the planning of our US launch. As for front row details, I’ll report back soon.

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