It’s Free.
Hope weekend treated you well!
I’ve been a bit slow on the updates again, mainly due to this week’s fun happenings. For the next three days all our partners will join me and my colleagues for the bi-yearly Björn Borg sales- and brand meeting. We’ll present the AW10 collections along with the SS10 campaign + a new store concept - can reveal it’ll be another year of colour!
And here’s a sweet editorial from Greek magazine Free. Like it a lot!
Share | Tags: björn borg underwear, free magazine | Permalink
December 7th, 2009 at 4:27 pm
These are great photos. I hope you had a nice weekend. Take care. Have a wonderful week. Cheers!
December 7th, 2009 at 5:24 pm
I like the editorial. Only your underwear can look sexy and fun at once
December 7th, 2009 at 5:45 pm
Ohmigosh I die at the last picture! It’s going up on my inspiration board as we speak!
December 7th, 2009 at 8:06 pm
älskar översta bilden!!
December 7th, 2009 at 8:30 pm
I’ve never seen a guy get a tattoo there before. It’s kind of like the male version of the one on a girll’s back, above her *ss.
December 7th, 2009 at 9:36 pm
Jag saknar dig!! Varför har dygnen så lite timmar??
December 7th, 2009 at 9:45 pm
Keith - thank you!
Diane - that’s so true : )
CF - cool, you’ll have to me your inspiration boards one day. bet it’s full of fab eyecandy!
Diane - mmm, yes : )
Kajsa - saknar dig också. just nu räcker inte tiden till, men snart så!
December 7th, 2009 at 10:08 pm
Oh my. I LOVE her tights!!
December 7th, 2009 at 10:26 pm
love the greed editorial! fab shots!!!
December 7th, 2009 at 11:08 pm
Tack så mycket, söta!
Alla bilder i det här inlägget är helt enkelt så fantastiskt fina!
December 8th, 2009 at 1:43 am
I think this is a really beautiful photoshoot done,I really adore the last photo!!
December 8th, 2009 at 1:43 am
ohhhh yes,adding you to my blogroll too now <3
December 8th, 2009 at 6:25 am
woow! love these pics! amzaing blog, btw
December 8th, 2009 at 7:12 am
Lovely editorial! I adore the stockings on the last photo also… ♥
December 8th, 2009 at 9:20 am
wow vad snyggt!
December 8th, 2009 at 12:44 pm
Such a cute editorial! I love the playful vibe of it!
December 9th, 2009 at 7:02 am
Undies over tights…too cute!
December 9th, 2009 at 10:20 am
Great editorial!
Don’t forget to ENTER the Hoolala Lucky Bag giveaway! GOOD LUCK! ♥
December 9th, 2009 at 3:24 pm
Great pics and good promo!
Sorry that I havent been around for a while, I am just swamped with work - will catch up with blog and all other blogs soon