A year in colour.

by insider. on January 28, 2010

Our SS10 print campaign was briefly exposed during the fairs in Florence and Berlin, but take it you’re some what keen to see it all. Espe­cially those of you who came along to the shoot in London — behind the scenes here.

And in case you haven’t had enough, see more of the campaign here. Plus not to forget. Next week, you’ll get to follow us inter­viewing these peeps on set… Promise to stay tuned!




  • http://www.kirafashion.com.br Kirafashion

    what a delight!

  • http://vivresavie.blogg.se Vicky

    Snyyyggt! Är det plas­t­jackor? Älskar den vita väskan, perfekt till träningen. Åh<3

  • http://janetteria.blogspot.com janet­taylor

    I love the first photo, the striped boxer is coool!

  • http://helh.blogspot.com Hanna

    Fantastiskt snyggt, alltihop! Under­k­läderna förstås, modellerna (han söta på bilden näst längst ned, ih), och den där genom­skinliga jackan eller skjortan är ljuvlig!

  • http://www.matouenpeluche.typepad.com Sam

    Oh! They’re gorgeous Miriam! Sort of sexy playful pretty! P.S. So sweet to hear your news re-romance!! XOXO’s

  • insider.

    Vicky — ja, det är plas­t­jackor, specialup­psydda till plåtningen : )

  • http://muchlove-anna.blogspot.com Anna

    This photoshoot looks amazing, miriam!

  • http://cafefashionista.blogspot.com Cafe Fash­ionista

    Ohmigosh! This is truly one of the best ad campaigns I have EVER laid eyes on! Love it!! :)

  • http://www.bonbonrose9.blogspot.com/ Kristin

    Love the bright color infusion!

  • http://theclothes.blogspot.com The Clothes Horse

    Love the yellow and the children shots are adorable!

  • http://dyejobslye.blogspot.com diane

    I like the ones with the kids the best. Can you believe that long hair on the girl? Wow!

  • Garnet

    Hi Miriam. Fabulous stuff! And we can say we were there! They’re going to look great in print. Are there more of the kids?

  • http://eurotrash.blogg.se/ Sassy

    Gud, vad söt bilden på barnen var, underbar!

  • http://hauteworld.blogspot.com HauteWorld

    Love this campaign! All the models are so gorgeous in a natural way. And the one with the children is adorable :)

  • http://blog.bjornborg.com insider.

    All — glad you love it!
    Garnet — you were indeed : ) we just shot one image campaign photo for the kids collection. it’s still such a small collection, but who knows what will happen next season!

  • http://www.getyourplanerightontime.com/ The Man from Amsterdam

    Great shoot Miriam!

  • http://myshoebox.se Johanna — MyShoebox.se

    SÅ fint! Gillade verkligen det gula på första bilden, så somrigt :)

  • http://www.thesydneygirl.com thesyd­neygirl

    awesome editorial!!! x

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