Short shorts in lycra blend for him.

Short shorts in cotton/lycra blend for him.

Mini shorts and matching sport top in polyamide/elastane blend for her.

Mini shorts in polyamide/elastane blend for her.

Some key pieces out of our new sport collection. Feeling the rush?

Happy Thanksgiving!

Click here to shop. Offer valid to US residents only.

Some of you might have spotted my picture on Dennis’ blog here (hmm yes, it was way too early in the morning to model the streets of London), so then you know that my true colour is very much black. With a hint of pink.

These smooth beauties in polyamide/elastan mesh are on sale right now - perhaps something for your girly love? You know where to find them. Right here in our international webshop and at selected retailers.

Pink was once a colour associated with masculinity, considered to be watered down red and held the power associated with that colour. 
- JeonMee Yoon

So this post is dedicated to all of you men who dare to wear a bit of pink!

 

And of course these pieces are available from our webshop here and selected retailers.

 

Björn Borg Carnival window display at one of Sweden’s largest retailer’s, NK.

Hope you had a great weekend!

Mine was just excellent, attended a number of Halloween parties well disguised in my nurse knickers. Which by the way along with the police briefs, are pretty much sold out!

But for those of you who can’t survive the year without a pair of Carnival undies, logon to our webshop here - the Carnival festivities will continue on for a few more weeks!