Posted in Events by insider., December 22nd, 2009

Christmas treat.

Check out what happened at NK department store in Stockholm on Saturday afternoon. All the Christmas shoppers got a surprise!


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Posted in Events by insider., December 21st, 2009

Mobile Locker Rooms, underwear and snow.

Hi there! This Ida writing. I’m the Art Director here at Björn Borg. My fingers touch most of the visual items that leave this building! I’ll tell you a bit more about it, but for now I wanted to show you a few images of our Mobile Locker Rooms here in Stockholm this weekend! It was a fantastic event, and with the snow as a background, I think it was pretty beautiful, don’t you?!


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Posted in Events by insider., December 17th, 2009

Mobile Locker Room.

If you happen to be in Stockholm this weekend, make sure you stop by one of our Mobile Locker Rooms!


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Posted in Insider Hearts by insider., December 16th, 2009

Happy Christmas.

In a couple of days I’m off to the Alps to celebrate Christmas with my extended family. So as it’s my last day in the office I thought I’d give you a pressie. Giorni Vacanzieri (Fare Soldi remix) by the gritty and rough Ex-Otago boys, as Drollgirl might have described them.

But while I’m away, you will get to acquaint yourselves with my colleagues a bit better. Especially my gem Ida, art director here at Björn Borg, will treat you to lots of eyecandy over the next couple of weeks.

Happy Christmas and best wishes for the New Year - see you all again in January!

And Psst, if you enjoyed this video make sure you also watch our Close Up with Ex-Otago here, produced together with VBS.tv.


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Posted in Insider Hearts by insider., December 15th, 2009

The Sonnets.

Remember the SS10 campaign shoot in London last month? Pictures here.

Well during the shoot, I put together some video materials in coop with my good friend Emil. First episode coming up in less than a month and for your eyes only so stay tuned…

And musicwise, we ended up cutting to these pretty boys; The Sonnets!


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