café magazine

best dressed in town.

September 26, 2008

Earlier on today, Oskar and I went for a shopping spree. He was recently voted as Sweden’s best dressed average man by Café Magazine. First prize; 5000 euros to spend in our stores. True or false? One can never have too many black outfits.

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A well dressed TV-profile.

September 5, 2008

Musse Hasselvall has been seen wearing much of  Björn Borg lately and was recently appointed as Sweden’s best dressed TV-profile. Congrats Musse!

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Pictured in the press.

September 2, 2008

This we like. Björn Borg has outshined all other fashion brands in the latest issue of Café.

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