Posts Tagged ‘Swedish Exports’

Posted in Swedish Exports by insider. March 1st, 2010

Björn Borg hero.

Yesterday Swedish skier André Myrher picked up his bronze medal in the Olympic Games in Vancouver wearing a pair of Björn Borg’s. That’s sport’s underwear for you!

New month also means new monthly challenge. It is now up to you to show off your true colours in What’s your colour. Break a leg!


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Posted in Swedish Exports by insider. March 1st, 2010

Close Up - Emil Klang.

Close Up continues… This time we meet Emil Klang, a director and cinema photographer who’s all about blurring the line between narrative, fiction, documentary and fashion.

As the perfect Swedish Export, we’ve had the pleasure to work with him a number of times. On Björn Borg introducing a year of colour as seen here as well as on this arty candy interpretation of our Love All collection here.

And Psst high five for the golden trunks!


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Posted in Swedish Exports by insider. February 11th, 2010

The perfect match.

This month’s Swedish Exports challenge is all about love. So be flirty but not too dirty!

Join The perfect match here and you could win your weight in underwear!

And Psst don’t forget to list your three most lovable tunes in this competition here - the Love All collection in all ten colours could be yours!


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Posted in Swedish Exports by insider. January 20th, 2010

Are you a Swedish Export?

We’re looking for many more Swedish Exports to join our mission. Plus we’re also looking for fun and exciting people to be part of our Close Up profiles as seen here and below, which we’re producing together with Vice and VBS.tv.

If you think you fit the bill, drop me an email (insider@bjornborg.com) with a photo and tell me who you are and why you should be considered.

Looking forward to hear from you!


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Posted in Swedish Exports by insider. January 14th, 2010

Winter wonderland.

Gosh, is pretty freezing up north. But I do feel a bit warmish when looking at these pictures, all part of this month’s challenge: Winter Wonderland. Join here and you could win your weight in underwear!

John Mommer from the Netherlands.

Martin Czernik from Sweden.

Tracy Thorsell from the US.

Nina and Lien from Belgium.

Niklas Freiberg Nissen from Denmark.


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